LBS. RESTAURANT
client : Lobster Burger Shrimp
agency : Studio OAX
creative direction : Petr Dubecky
key visual, log design : Iku Okada
LBS. Restaurant
A classic burger joint located in Bronx, NY. We started the whole brand concept from its naming, and developed full communication system including graphics, interiors, signage, and advertising, playing off vinyl LP records reflected in the local hip-hop culture. I took part for the logo design, key visuals and other promotional materials.