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09-28-2016 / Work AAS ’16
Optima Type Specimen has been selected in AAS Graphic Design Book “Work AAS ’16”.
Typography: Spaces Between Form & Meaning.
The education of a graphic designer, like the life of a designer, is about learning to see things differently. Challenging ourselves to see differently helps us deliver the unexpected. Typography is an education within an education. It is looking at and manipulating the surface aspect of written language to gauge its effects on meaning. It requires time dedicated to observation until the forms and logic enters the designer's mind.
— Charles Nix & Dmitry Krasny